Infomercial Production LA

The infomercial production we’re discussing was masterfully crafted for Zep-Air’s remote control blimps. The Dorn Family and Friends generously offered their home and children as the setting for this commercial feature. The operation was managed skillfully by Ro Leon from Los Angeles Blare Video, and the brilliant cinematography was achieved by Ian McAleece using the Red Epic.

Having given enough credit to the main individuals behind the scenes, let’s now delve into the meat and potatoes of the infomercial production process! An infomercial, much like yours, is a longer format commercial – encouraging audiences with its engaging narrative, precise details, and persuasive call to action.

The Pre-Production

A crucial part of any infomercial’s success is pre-production. Without proper planning and coordination, the best script and storyboard in the world can fall flat. For our infomercial, every role was meticulously planned, every scene was pre-envisaged, and every shooting schedule was arranged with precision.

The Production

Then came the actual shoot, the crux of the infomercial production process. All the hard work done in pre-production paved the way for a seamless shoot. The Dorn family home was abuzz with activity. Our director Ro took the reins and guided everyone, from the talent to the camera crew, towards the collective vision. With deft hands, Ian navigated filming under various lighting conditions, capturing the perfect frames with the Red Epic.

Post-Production

Finally, the post-production phase is where all the sequences are stitched together, the sound mix is set, and final touches are made to the color grade. This was done using sophisticated software to ensure high-quality visuals and audio for our infomercial.

Crafting infomercials is an art-form that relies on careful planning, seamless execution, and perfect post-production. The Zep-Air infomercial underscores this, emphasizing that every detail matters in the world of infomercial production.

So, whether you’re looking at creating your infomercial, or just curious about the process, remember that the stage is set from careful planning. Breathtaking scenes are not just filmed, they are envisioned first, and revised frequently.

That’s why you can rely on Blare Video for your infomercial production. With their experience, skills, and understanding of the marketing landscape, they’re ready to transform your product or service into an irresistible offer. For more go